Exhibitors 2021


Giusta: Delivery etico, sostenibile e garantito

Giusta: Delivery etico, sostenibile e garantito

GIUSTA is a new Delivery platform that revolutionizes the logic of food delivery, with a well-defined positioning that aims to change the status quo relating to the ethics of commissions, rider protection, limited delivery coverage and quality of the food delivered. It proposes a sustainable, ethical and guaranteed digital food delivery model. Specifically, the platform guarantees regular hiring of couriers, optimized delivery procedures to guarantee the perfect preservation of food, the inviolability of the package (with the anti-tampering label), the traceability in blockchain of the information on the order that the customer you can check by framing the QrCode on the package.
The "Giusta" project also aims to consolidate the brand of typicality for restaurants in Rome by expanding - starting from the network of Roman restaurants certified by Fipe Roma Confcommercio - the network of public establishments participating in the initiative, characterized in particular by a offer of dishes classifiable as typical local.
FIPE ROMA has long been committed to promoting initiatives and actions in the area aimed at developing managerial skills and spreading the culture of innovation among catering entrepreneurs.
The main activity carried out was articulated in the digitization of the acquired data regarding the businesses and merchants.
FIPE ROMA and GIUSTA collaborate in the promotion and communication initiatives of the delivery service.




Giusta: Delivery etico, sostenibile e garantito

Virgilio Maretto

Born in Avellino in 1972. Passionate about new technologies, he moved to Naples in 1991 to study Electronic Engineering and between a lesson and an exam he delights in cooking for friends and family.
In 1998 he arrived in Rome first as a midshipman and later as a consultant for Accenture. He has the opportunity to work for clients from various sectors with whom he initiates numerous technological and innovative projects.
In 2005 he married and in 2008, with paternity, his greatest adventure started.
In the meantime, he continues his passion for innovation and food, attends several cooking courses and specializes in 'food and beverage management' with a master from Sole24Ore. In 2016 he created netFOODworking, a physical / virtual space of stimuli and design ideas.
Food maker, in 2018 he founded the startup pOsti. More and more attracted to Food Tech, starting from the IoT to get to the blockchain, he believes that it is the enabler for a "transfer of trust in a world without trust".
This is the motto of pOsti: "Eating beautiful, genuine, responsible, safe, healthy is a primary right."
At the end of 2020, together with other startups and professionals GIUSTA, he founded the new sustainable, ethical and guaranteed delivery platform.



 Life
  J.S.26 (pav. J) - Giusta
 2021

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Data updated on 2021-11-09 - 11.51.35 am